Posts Tagged ‘proprietry research’

Jan
05

Research

January 5th, 2009 - Posted in Uncategorized

In this challenging climate and beyond it is important to BLM Horizon that we deliver market insight and consumer intelligence to clients, thus creating more effective and accountable campaigns.

Arena BLM has access to a suite of industry-leading proprietary research systems and tools through the Havas network.

We have commissioned our own research and individual consumer studies to ensure we are ahead of the market and developing learnings on an ongoing basis. Wave 1 was commissioned in Sep 08. To ensure we are ahead of market trends and influencers we have re-entered the field for Wave 2.

Our DSS tools applications have been audited by RECMA (Research Company Evaluating the Media Agency Industry) and achieved an unsurpassed A++ rating at a global level.

You will not find an agency group with better research tools.

Havas Media has invested significantly over the last five years in developing the DSS applications. They are constantly updated to accommodate new channels and opportunities within the communication landscape, such as the rise of social media or the spread of mobile.




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Nov
07

What We Do

November 7th, 2008 - Posted in Uncategorized

We provide a media planning and buying service built on a consultative and collaborative basis, driven by strategic insight of your brand and consumer.

Our principle service is media planning and buying, however as best in the market, we offer much more to our clients.

So, on top of our excellent planning and buying service, we have commissioned our own propriety research and undertaken several bespoke consumer and brand studies tailored to the individual needs of our clients. No other media agency holds as much travel related consumer insight.

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